Create Awesome Moments: How to Build 5-Star Experiences Your Customers Will Always Remember
The Internet and other digital technologies have delivered the world to the customers’ fingertips with unprecedented choices. Today, it is no longer merely about what you sell; It is also about how you sell it. At every touchpoint, the customer has an experience with your organisation.
These experiences whether pleasant or not over time defines your brand in the eyes of the customer and shape the prospect for long-term growth and profitability. The most successful brands in the world are fueling their growth by designing and delivering exceptional experiences tailored to their customers’ needs and expectations.
This book, “Create Awesome Moments: offers you practical insights and tools you need to shape the way your business enriches customer lives.
In addition, you will learn the best practices for ensuring that every experience with your company is positive, consistent, high quality, and memorable, whether the customer is buying something, seeking information, meeting face to face, navigating your web site, or calling on the phone.
In an increasingly competitive global marketplace, five-star customer experience is all about seizing the opportunities in your industry to stay ahead of the pack.
Here are some of what you will learn: • How to profit from customer psychology • The 3 critical enablers of five-star customer experience • The 7 principles for creating an employee- first culture • 5 Killer capabilities for creating and keeping customers • Essential skills for customer service agents/representatives. • How to take your business from survival to sustainability • The 5 leadership practices of 21st century customer centric organisations.